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"The first step in solving any problem is to recognize there is one." - Aaron Sorkin
The Return to Wellness project was a WordPress project. We were brought in to help grow their business.
In the beginning, we promoted the idea of a full redesign of the site. Due to the critical nature of the project, we knocked out this intensive redesign in a couple of weeks to present a fresh new look to the website.
Next, we sought out to tackle the traffic problem. When we first started working on this website, the daily traffic was in the single digits consistently. We spent about a week doing keyword research, and came back with a solid SEO plan.
We applied SEO to each blog post and page of the website. That, combined with a single-month run of advertising (with a budget of $30), the traffic shot up to about 200 visits per week. This level of traffic lasted for about 90 days based on the work put into the site.
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